Pulse Tracer, Inc., the maker of Basis, a heart rate monitor watch for fitness, health and wellness, has secured a US $9 million round of Series A round of financing co-led by Norwest Venture Partners and DCM.
In conjunction with the financing, Tim Chang, Partner of Norwest Venture Partners, and Jason Krikorian, General Partner of DCM, have joined Pulse Tracer’s board of directors.
Incorporated in 2010, San Francisco, California based Pulse Tracer is the maker of Basis, an easy to wear watch that continuously measures heart rate and other vital signs directly from the wrist, no chest strap needed. It connects via Bluetooth to mobile and web providing users with a fun way to manage their biometric data.
Pulse Tracer’s former incarnation, PulseTracer Techologies Inc., was founded in 2004 in Vancouver. Former executive of PulseTracer Techologies, Nadeem Kassam, currently serves as Pulse Tracer’s CEO.